The campaign is the proof.

Tell Your Friends partnered with the artist to grow their Spotify presence, promote a headline tour, and launch their official website. The engagement included a multi-market paid media campaign across Europe alongside designing their first official website with scalable features for releases and tour updates.

Digital-first campaign supporting Later Youth's album Living History — built around a custom Shopify landing page and redirect hub that maintained data control while funnelling fans to streaming platforms. Meta paid media campaigns with video-focused creative targeted key European markets.

Website and integrated eCommerce platform for Morgana, designed to turn merchandise sales into first-party audience data. The site replaces rented platform relationships with direct fan connections — enabling strategic planning for tours, exclusive releases, and campaigns.

Biako is a Grammy-nominated producer and songwriter — co-writer/producer on Beyoncé's Cowboy Carter, guitarist on Tyler, The Creator's Chromakopia. Tell Your Friends partnered with him on his debut album 'Feelings Happen,' a 14-track project spanning four years. We built complete infrastructure: brand identity, creative direction, custom website with eCommerce functionality designed for first-party data collection, Meta paid media, and social strategy.

Brand identity, product design, merchandise, and eCommerce infrastructure for an independent London specialty coffee brand — including a custom Shopify subscription service built to scale.

Digital redesign for the United Arts Club, a Dublin institution founded in 1907. Balanced a century of artistic heritage with contemporary design — restrained palette, elegant typography, and consistent imagery. Modern booking and content management systems for a new generation of members and guests.

Brand identity, modular websites, and content system for a venture organisation that has backed LOVEFiLM, Picturehouse Cinemas, and Arts Alliance Media since 1996. Built an adaptive visual system for Arts Alliance and Arts Alliance Ventures, communicating authority to investors and creativity to artists without a disconnect.

Creative direction, website, marketing materials and content system for a UK virtual production campus, translating its facilities into a digital presence and business-development toolkit.

Paid media strategy and execution for a limited-edition print release by Marina Abramović — the most commercially successful campaign in CIRCA's history. Part of a three-year embedded partnership managing digital marketing across the platform's entire artist programme.

Digital marketing and creative services for a music marketing agency — including artist campaigns, tour marketing, and paid media strategy for clients like Joss Stone and Kingfishr.

Full brand identity, investment deck, website, and promotional sizzler video for a talent and production company founded by industry veterans with the E.G. Records and Enthoven management legacy. The work needed to communicate credibility in investor conversations while expressing creative ambition for film, television, and branded content ventures.

Lyric videos and visualisers for Barry Adamson's new singles, built as the release moved from self-funding to a Mute Records EP. Developed a 60s psychedelic flower power aesthetic that honoured the artist's legacy while feeling contemporary — delivering broadcast-quality motion work without the major-label spend.

Full-service digital campaign for Clap Your Hands Say Yeah's 'New Fragility' album — social strategy, paid media, content coordination, and multi-platform rollout.

Ongoing creative partnership with the legendary independent record label. Visualisers, social assets, and promotional content across their diverse roster — Sunroof (Daniel Miller & Gareth Jones), Simon Fisher Turner, Quinquis, Liars, Erasure, and Chris Carter. From abstract modular visualisers to remix album campaigns to catalog reissue marketing.

Serpentine's Back to Earth initiative, a 140-artist climate programme, needed its podcast, social and web content brought to life in motion. The creative challenge was maintaining intellectual rigour while adapting content across multiple distribution channels.

Visualiser series for Sunroof (Daniel Miller and Gareth Jones) on Mute Records — instrumental modular electronics requiring abstract visual interpretation. Created cohesive visual language across multiple single releases leading up to the album on Mute's Parallel Series imprint.