Tell Your Friends

Where brand, culture,
and performance meet.

Creative studio & performance partner for artists, labels, and cultural brands.

Tell people something worth hearing.
Make it impossible to miss.

Strategy, creative, media, and reporting in one loop, so cultural work keeps its shape and reaches the people it was made for.

Good ideas lose power before they reach people.

You hire one team for the brand, another for the ads, and a third for the website. You spend real money on a brand that never gets the chance to perform.

01

Zero accountability

When campaigns underperform, the creative agency blames the media buyer. The media buyer blames the creative. No one owns the result.

02

Broken tracking

No one knows which channel is actually driving the sale. Decisions get made on instinct rather than evidence.

03

Diluted creative

Beautiful work gets pulled apart to fit media formats by people who do not understand the aesthetic.

Creative judgement. Performance discipline.

01

Strategy that finds the signal

Positioning, audience mapping, launch architecture, and campaign plans built around what people can actually repeat.

02

Creative that carries culture

Visual systems, messaging, content direction, and rollout assets with enough shape to travel across channels.

03

Performance without flattening the work

Paid media, measurement, conversion paths, and reporting for campaigns that need attention and accountability.

04

Systems that keep releases moving

Calendars, partner comms, dispatches, dashboards, and operating rhythms for teams with a lot in motion.

See the Work
AbramovicAi WeiweiNew OrderPlaceboLaurie AndersonRobbie WilliamsSerpentine GalleriesMute RecordsAbramovicAi WeiweiNew OrderPlaceboLaurie AndersonRobbie WilliamsSerpentine GalleriesMute Records

One team for the idea, the system, and the result.

01

Set the frame

Define the audience, offer, timing, budget, and commercial job before creative or media decisions are made.

02

Make the work travel

Shape the message, assets, channels, and rollout rhythm so the idea holds together wherever people meet it.

03

Read and refine

Track the response, report what matters, and adjust creative, spend, and partner comms while the campaign is live.

Bring us the thing that needs to land.

A release. A brand reset. A season. A cultural campaign. A business that has outgrown scattered marketing.

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