Dispatch

How to Promote Your Music Independently: Budget & Zero-Cost Strategies for 2025

Learn how to promote your music independently with zero budget or small budget strategies. Proven tactics for Spotify, YouTube, social media, and paid ads that actually work for independent artists in 2025.

Should Emerging Artists Adopt the YouTube Release Strategy?

Album cycles are slow. YouTube rewards consistent output and audience touchpoints. For emerging artists, a steady release cadence—short videos, demos, live takes—can build momentum faster than a single rollout.

Meta Is Phasing Out Manual Targeting from Advantage+ Campaigns

Meta is shifting Advantage+ away from manual audience controls toward automated targeting. For music and cultural brands, the lever that now drives performance is creative quality. Here’s what’s changing and how to respond.

Dispatch

How to Promote Your Music Independently: Budget & Zero-Cost Strategies for 2025

Should Emerging Artists Adopt the YouTube Release Strategy?

Meta Is Phasing Out Manual Targeting from Advantage+ Campaigns

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