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Biako — Feelings Happen
Biako · Music · 2024
Brief
Biako is a Grammy-nominated producer credited on Foushée's 'Deep End' (230+ million Spotify streams). Tell Your Friends partnered with him on his debut album 'Feelings Happen,' a 14-track project spanning four years. We built complete infrastructure: brand identity, creative direction, custom website with eCommerce functionality designed for first-party data collection, Meta paid media, and social strategy.
Results
The work looked unmistakably his. The data stayed with him. The album resonated.
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